Do you know what time it is?! That’s right, it’s that time of the year again, time for Learn to Ski and Snowboard Month! The month of January is Learn to Ski and Snowboard Month. Here at, it is our absolute favorite time of the year. It’s a time for the sports we love to grow and reach new people. For those of you who aren’t familiar, January is a month dedicated getting new people to learn skiing and snowboarding, bringing new people to the best winter sports.

For years now we’ve have had the privilege to partner up with to sponsor Learn to Ski and Snowboard Month. This organization brings together all types of ski and snowboard people and companies to commit to the task of teaching new people. Make no mistake about it, entry in to wonderful world of skiing and snowboarding is not necessarily the easiest thing. There are plenty of obstacles to overcome, such as new equipment, places to go, and good teachers. That’s where Learn to Ski and Snowboard Month comes in. The industry comes together to make it as easy as possible and help incentivize you to come on out and give this new sport a try.

Even us long time skiers and snowboarders know that some parts of our sports are tough even when you do know what you’re doing, like planning trips, collecting gear, and preparing for a day on the slopes. Because of the obstacles that are out there, was created. The purpose is to help people to get off their couch and get out on the slopes. Between their site and their sponsors, they provide all kinds of resources, discounts, so much information that is all there to help new skiers and snowboarders feel as comfortable as possible in making the decision to get out on the hill for the first time. Let’s go through some of the programs and incentives that are in place to get you or maybe a new friend or family member on the hill this season. For those of you thinking about starting your significant other on a set of skis this January, check out our blog on ski dates to help you get started.


What better way to show off your new skiing or snowboarding skills than to post a picture of your smiling face on your first day on the hill? And when you do be sure to use the hashtag #FirstDayFaces and your picture will be included in a gallery on, and you will be entered to win one of many prizes, Winners will receive a $250 gift voucher from or, or $250 gift certificate from GetSkiTickets, or a $250 gift certificate from Liftopia. You were going to share that picture anyways, might as well do it with this hashtag and be entered in to win so many awesome prizes.

The Bring a Friend Challenge

Want to introduce a newcomer to the great sport of skiing or snowboarding? Who are we kidding, that’s what this month is all about! Or maybe you are looking to learn and want to bring a friend along to learn with you. After all it is always more fun to try something new with your friends. Well, if you bring a friend with you, you can be entered in to win even more prizes! The challenge runs from January 5 – February 18, 2018. The big kick off is the Bring a Friend Challenge weekend which is January 5th – January 7th. You can win some GREAT product prizes from HEAD, Rossignol, Dynastar/Look, Elan/Alpina, Seirus, Transpack, Never Summer, Burton, Eurosock and many more. You must be 13 years old or older to participate. All the rules and the registration form can be found on

But Wait There’s More

Last but certainly not least, we want to make it easier than ever for you to learn how to ski or snowboard. To do that we are rolling out a program that will pay you to learn. For the entire month of January, we’re going to pay you to take a lesson. If you’re wondering if you read that correctly, you did. Take a ski or snowboard lesson in the month of January and get paid! It is so simple, all you have to do is go take a lesson during the month of January and send a picture of your happy face enjoying your first day on the slopes and a copy of your receipt to and we’ll send you $50 in store credit. That’s right, learn a new sport we know you’ll love, and get some $$ back to get some new gear and keep up with your new hobby. There is no better way to enjoy a beautiful winters day than to be out skiing or snowboarding. You have that feeling of accomplishment and now you will want to ski or snowboard every day for the rest of your life.

Don’t Know Where to Start?

That’s okay, there is a lot of information to take in here and a lot of choices to make going forward. Where do I go to ski or snowboard? Should I learn to ski, or should I learn to snowboard? What type of skiing or snowboarding is right for me? What gear do I need? Well lucky for you the entire skiing and snowboarding industry is excited about Learn to Ski and Snowboard Month and we’ve all collaborated and we put together an amazing section full of advice for new skiers and snowboarders everywhere. Swing by the Tips section of for a comprehensive list of everything you need to know.

How exciting is this, you can be entered in for prizes, receives discounts, get paid to take a lesson. How can you pass this opportunity up? There is no easier or better time to learn to ski or snowboard than the month of January. So what are you waiting for? Get out there and go have some fun on the hill!